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October 24, 2004

Home Media Serving 38% of Homes

Via eHomeUpgrade, the CEA just released this press release saying that 38% of online users use one of their computers as a media server for digital content. Here's the important graf:

In an afternoon panel session on Monday, "Media Servers - Fact or Fiction" Wargo revealed that 38 percent of consumers currently own a media server, either with a desktop or personal computer acting as the server or a dedicated media server. CEA Market Research defines media servers as devices that store of all a consumer's digital content (music files, home video, digital images) in one location, allowing it to be viewed or listened to from multiple locations in the house.

The survey found that close to 19 percent of consumers indicated they plan to purchase a media server in the next two years. Of those, 49 percent noted they would be somewhat or more likely to purchase a server if a professional could install, set-up and maintain their server.

It looks like digital content in the home is starting to get some traction. The number of users who said they'd prefer a professional to install it means that the industry needs to create products that are a whole lot easier to understand and use.

Posted on October 24, 2004

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